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Below is a selection of experiential design projects from across my career. In each, I served as the lead designer or creative director, collaborating with clients, architects, and interdisciplinary teams to create meaningful experiences within the built environment. I'm honored to contribute to projects that serve the public and help shape the places where people gather, heal, live, travel, and connect.
Portland International Airport (PDX)
Experience Design + Placemaking
I have partnered with the Port of Portland and ZGF Architects for over eight years helping shape the passenger experience for the Portland International Airport Terminal Redevelopment.
Working closely with architects, stakeholders, fabricators, and project partners, I helped develop experience concepts, storytelling frameworks, custom artwork, and environmental graphics that celebrate the culture, landscape, and spirit of the Pacific Northwest.
My role has spanned strategy, storytelling, creative direction, and design, helping translate the airport's vision into meaningful passenger experiences that connect people to place while creating a welcoming sense of arrival for millions of travelers each year.
Nike Global Retail Stores
Retail Experience Design + Brand Storytelling
I played a key role in helping reimagine Nike's direct-to-consumer retail experience during a transformative period for the brand, developing new approaches to storytelling, community engagement, and immersive brand experiences for flagship stores around the world.
Working closely with cross-functional teams, I created concepts, installations, and permanent and seasonal experiences that connected local culture, sport, innovation, and heritage to the retail environment. Projects included flagship stores in Portland, San Francisco, Chicago, Eugene, New York, Shanghai, Beijing, and Osaka helping establish a new direction for Nike's global retail experience.
Randall Children's Hospital : Legacy Emmanuel
Experience Design + Placemaking
I helped shape the experiential design and interiors for this award-winning children's hospital, creating a welcoming environment inspired by the landscapes, wildlife, and spirit of the Pacific Northwest.
Working closely with the project team, I developed storytelling concepts, artwork, graphic systems, color palettes, and wayfinding elements designed to support comfort, orientation, and moments of discovery throughout the nine-story facility.
The project combined research, storytelling, and design to create an environment that feels both playful and calming for children and families during what can often be a stressful and emotional experience.
12W + ZGF Headquarters
Storytelling + Experience Design
When ZGF relocated its headquarters to Portland's landmark 12W building, I helped create a series of experiences that celebrated the firm's culture, history, and design legacy.
My work included the concept and design of the Slide Wall—a large-scale installation composed of thousands of archival project slides—as well as environmental graphics, workplace storytelling, and a color-based wayfinding system woven throughout the residential and office environments. Together, these elements transformed the building into both a functional workplace and a living archive of the firm's history and values.
Hillside Park Building A
Public Art + Experience Design
Created for a new affordable housing community in Milwaukie, Oregon, this large-scale architectural artwork was inspired by the movement of the nearby Willamette River and the idea of growth, possibility, and connection.
Crafted from Oregon white oak, the installation links the lower and upper lobbies through a flowing ribbon of color that moves through the building. The piece was designed to create a welcoming sense of arrival while celebrating optimism and the potential of a new beginning for residents.
Alder 9 Affordable Housing
Public Art + Storytelling
Inspired by the resilient Alder tree—the first to emerge and regenerate the forest after disturbance—this collection of murals and architectural artwork celebrates renewal, resilience, and future growth.
Working closely with the developer and project team, I developed a visual language drawn from the tree's distinctive leaves and flowers, translating these forms into hand-painted murals and custom aluminum artwork in the interior and exterior of the building. Hidden details, playful discoveries, and references to the surrounding ecosystem invite residents to engage with the artwork over time and create a deeper connection to place.
